Winners and Losers: The Grammys on Twitter

What were the most?buzzed about Grammy moments from last night?

To figure it out,?Whispr Group, a?social media intelligence agency (Spotify is among its clients), looked at all publicly available Grammy tweets posted on February 10, 2013 ? spanning nominees, performances, red carpet looks, memorable moments, hashtags, etc. ? and created a very cool infographic to highlight the event?s?winners and?losers in the eyes of the Twitter crowd?(click it below to zoom in).

Here are just a few of the infographic?s insights per the Whispr Group:

• Tweets about this year?s Grammys?increased +29% as compared to last year.
• Disappointed?Ed Sheeran fans caused him to be the most buzzed about nominee on Twitter, bringing in nearly 32% more tweets than Taylor Swift (the second most buzzed about nominee).
• Although?Justin Timberlake wasn?t nominated for an award, his show stopping retro performance received the highest positive feedback (89%), snagged him the most new followers on Twitter (+86K), and landed him one of the most buzzed about style icons on the red carpet.
• Taylor Swift?s ?One Direction Diss? may have caused a war between fans on Twitter, but she was still able to snag +76K new followers.
• Adele?s dress landed her as one of the most buzzed about starlets at the Grammys, but unfortunately for all the wrong reasons, receiving only 55% positive sentiment.
• Carrie Underwood?s anime dress was the most tweeted about style, pulling in 90% favorable discussions.
• Rihanna & Chris Brown?s ?snuggle? at the Grammys was the among the most controversial, and also most discussed Grammy moments with over 144K Tweets.

?

Subscribe to the free Adotas.com Newsletter

Related posts:

1. Pinning the Grammys The Recording Academy and marketing outfit Curalate have launched the Pin Your Way To The Grammys social media campaign giving Pinterest users the chance to share exclusive...
2. Grammys goes Pinterest The Recording Academy and marketing outfit Curalate have launched the Pin Your Way To The Grammys social media campaign giving Pinterest users the chance to share exclusive...
3. Super Bowl Ads on Social Media: The Winners and Losers This year?s Super Bowl ads with the most online mentions across the social web?were Go Daddy, Doritos and Volkswagen, according to social media intelligence company,?NetBase. But the...
4. Grammys: Ratings Strike High Note Rocketing ratings for ?The ?54th Annual Grammy Awards? ? driven by news of the death of superstar singer Whitney Houston ? gave CBS its best results for...

This entry was posted in Adotas. Bookmark the permalink.

Source: http://www.voytech.com/advertising-blog/adotas/winners-and-losers-the-grammys-on-twitter

paul ryan michele bachmann donald trump Election 2012 map Election Results Map Early voting results BBC